Natty Zola on Obvious Startup Advice Podcast

Obvious Startup Advice Podcast hosts Natty Zola talking about how startups need to be Unexpected and Inevitable and the importance of storytelling. Listen to the full episode here.

Ryan Broshar
11/18/2020
Our investment in Optera

We are excited to announce that Matchstick Ventures Fund II has completed an investment in Optera. Optera enables companies to manage emissions, energy, water, and waste across their operations and supply-chains in accordance with leading climate science.


Natty Zola
11/4/2020
SoftBank’s Vision Fund pours $120 million into Ordermark

SoftBank has announced an investment of $120 million in Ordermark from their latest Vision Fund. Ordermark's leading technology platform and innovative virtual restaurant concepts are transforming the restaurant industry, allowing "independent restaurants to optimize online ordering and generate incremental revenue from under-utilized kitchens." We are proud to be working with Alex Canter and the Ordermark team!

Natty Zola
10/28/2020
StackHawk Raises $10M Series A to Put Application Security in the Hands of Developers

StackHawk announced yesterday that it has raised $10 million in Series A funding. The pre-emptive, oversubscribed round was led by Sapphire Ventures and included return Seed backers Foundry Group, Costanoa Ventures, Flybridge Capital, and Matchstick Ventures. StackHawk is a platform that helps developers implement security testing before applications are pushed into production. We are thrilled to be working alongside Sapphire Ventures and others to support Joni and the StackHawk team!

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Securing Apps From the Very Beginning: Why Sapphire Ventures is Excited to Partner with StackHawk

Natty Zola
10/28/2020
Chelsea Clinton's VC Firm, Metrodora, Announces Investment in Fiveable

Chelsea Clinton's venture capital firm, Metrodora, which is focused on health and learning businesses, recently announced an investment in Fiveable.

"Investing in solutions that answer young people's needs and challenges is an investment in our country's future," Clinton said in a statement about backing Fiveable. "As we launch Metrodora Ventures, we're thrilled to be supporting a leader like Amanda, whose passion for democratizing access to high-quality education is at the core of every decision, and a company like Fiveable that fosters creativity and critical thinking for students inside and outside the classroom."

Ryan Broshar
10/21/2020
Edtech's Answer to Remote Learning Burnout

Fiveable, a livestreaming test prep platform focused on AP courses, and others are largely contributing to huge strides in Edtech during these unprecedented times. Profiled in this article from a16z, they are "taking cues from gaming, entertainment, and abroad to reinvent the experience of online education entirely," with the future of edtech looking a lot more interactive and engaging. Keep up the great work, Fiveable team!

Natty Zola
10/19/2020
Our Investment in Reema Health

We are excited to announce that Matchstick Ventures Fund II has completed an investment in Reema Health. Reema is a text message-based case management communications platform that allows health insurers to better support their vulnerable populations.

Ryan Broshar
10/19/2020
Our investment in Fiveable

We are excited to announce that Matchstick Ventures Fund II has completed an investment in Fiveable. Fiveable helps students study online with an initial focus on AP courses.

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To learn more about Fiveable, check out our write up via the link below.

Natty Zola
9/30/2020
Our Investment in Fulcrum

We are excited to announce that Matchstick Ventures Fund II has completed an investment in Fulcrum. Fulcrum is a cloud-based enterprise resource planning system (ERP) for small-to-midsize manufacturers.

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To learn more about Fulcrum, check out and our write up via the link below.

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Ryan Broshar
9/24/2020
Challenging the stigma: Why the future of work lies with the assistant

Base founder and CEO, Paige McPheely, sets the record straight on assistants and the invaluable resource they can be to executives.

Ryan Broshar
9/8/2020
Ordermark Announces Wiz Khalifa's Ghost Kitchen Concept

OWiz Khalifa’s, which is slated to open October 1 will feature a “top-shelf munchie menu” curated by the rapper. Restaurant owners wanting to cook and deliver the forthcoming Hotbox menu from their own kitchens can do so by becoming a fulfillment partner via Nextbite, the delivery-only restaurant company owned by Ordermark.

Ryan Broshar
8/29/2020
Our investment in Warmly

We are excited to announce that Matchstick Ventures Fund II has completed an investment in Warmly. Warmly helps B2B SaaS companies identify, track, and harness customer-advocates within their clients to increase revenue and reduce churn.

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To learn more about Warmly, check out this nice feature in Forbes on the company, their Techstars demo day pitch video, the Tweet announcing the fundraise from the Warmly team and our write up via the link below.

Natty Zola
8/13/2020
Melanie Fellay: Salesforce Trailblazing Entrepreneurs

Melanie Fellay, co-founder and CEO of Spekit, keeps innovation top of mind and ensures her company stays ahead of the curve by pairing their technology with the Salesforce App.

Natty Zola
8/2/2020
Our investment in Mountain

We are excited to announce that Matchstick Ventures Fund II has completed an investment in Mountain. Mountain is an affordable monthly subscription service providing everyday health and wellness care for self-employed people, small business employees, and millennials.

Ryan Broshar
7/29/2020
A Denver Company is Offering One Free Headshot For Everyone “Forever”

Female-founded content creation startup soona believes that a great headshot can change your life. The next job, interview, profile picture or date, can all be started from a photo. Therefore, the Denver-based company decided to offer free headshots for everyone, forever.

Natty Zola
7/26/2020